Know the way of the boat journey...
(Credit - https://www.freepik.com/ ) Have you heard about boAt? Hey, I am not talking about that B for Boat, yes actually the B for Boat but here I am talking about wearable brand boAt . The earphones through which you are hearing songs. The boat watch on which you just checked the time, before starting to read it. The Shark of Shark Tank India i.e. Aman Gupta. As I told you earlier B for Boat. In the same way, Aman Gupta also decided to give his business name i.e. boAt . Whenever Aman was thinking of giving a name to his business, He started from A for Apple then B for Boat, and decided to give a simple and easy name boAt . Today we are going to discuss boat journey. In the wearable products what uniqueness Aman used? In a short period of time, how can boAt become one of the famous brands? Which strategies are implemented by Aman? How did Aman enter the competitive market? Where is positioned Boat so that it will capture market demand? Hey friends, here boA